We've had a busy fall at SME Strategy and most recently we've been nominated for two Small Business BC Awards in the categories of: Best Community Impact and Premier's People's Choice. Voting takes place until November 30th. Thank you for your support!
October was a busy month for SME Strategy. In addition to many strategic planning facilitations across Canada, we had two notable recognitions.
Developing an effective digital marketing strategy requires customer, competitor and industry analysis, an understanding of different digital tools, and concrete quantifiable goals.
To create a comprehensive digital marketing strategy, take the following six steps:
We are super excited!!!
Craft beer and micro-brews have been popular for quite a few years now, but the rise in their sales has been huge. In comparison to the bigger corporate beer companies, craft beer sales have been taking in a bigger share of the pie here in Canada. Stats Canada writes:
When talking to entrepreneurs, a topic that frequently arises is social media. Especially with younger, more tech-savvy business people, their first concern is how they will beef up their online presence to benefit their business. Is social media a great tool for communicating with clients? Yes. Is it necessary for your small business? It depends.