We do that by facilitating strategic planning meetings, providing expert advice to senior leaders, and by making strategic management frameworks easy to understand and easy to access. 


Why SME Strategy?

  • We provide alignment, clarity and direction by using our exclusive process for strategy development
  • Exceptional value: We know the benefits that you will receive from working with us and we price ourselves fairly.
  • We're fun and you're going to enjoy working with us!
  • We appreciate working with your organization and we do our best to adapt ourselves to your culture. Your people are important: We make a point of making strategic planning enjoyable as well as valuable. 


    We are a global brand and enterprise. Helping for profit and non profit organizations around the world increase their impact; and in the process transform the lives of their employees, their families, and their communities.


    Our mission is to provide managers and leaders the: tools, frameworks, and expertise to help them create and execute on their strategic plans successfully.


  • We believe in creating value for our clients and their communities. 

  • We believe in creativity in solving problems. We're "changing the game". 

  • We believe in connecting: Connecting clients, connecting friends, and moving everyone towards success. 

  • We abide by the code of conduct set in place by the Canadian Association of Management Consultants.

    Brand Promise:

"To reliably deliver relevant expertise, exceptional value and lasting impact."



Learn about the services we provide

Meet our leadership team:

Anthony C Taylor

Managing Partner & Lead Facilitator

Anthony C Taylor is the principal and lead strategic planning facilitator at SME Strategy. He holds a degree in business administration (BBA) as well as his Certified Associate in Project Management (CAPM) from the project management institute.

Anthony’s background is as an entrepreneur with over 10 years running his own small business in various industries. In his book: "I Wish I Knew" he shares his best tips for being an entrepreneur.

In 2016 he was chosen as a Global Entrepreneurship Week ambassador for Canada and SME Strategy was awarded the Palme Blue for "Microenterprise of the year" from the French Chamber of Commerce.

Anthony speaks fluent French, loves soccer, basketball, and drinking scotch.

Place of origin: Vancouver, Canada

Specializations: Marketing, Strategy and Project management.

His big hairy audacious goal: To receive the order of Canada.

Favourite quotes: “Ride the spiral to the end, you may just go where no one has been.” -TOOL

“It’s not about the years of my life, but the life of my years.”


Jenna Sedmak

Communication & Client Partnership Manager

Jenna has been with SME Strategy since 2014. As the communication and client partnership manager, she spends her working with industry research, strategy reviews, and strategic plan development and implementation. Additionally, she works with internal communication projects including developing web content, podcast production, and project management. 

Jenna has a Master of Arts in Intercultural and International Communication from Royal Roads University, and is continuing her studies in teaching, facilitation and agile project management. 

With a passion for travel, Jenna
 worked and lived in Sweden and Norway for three years. While abroad, she gained a wide cultural understanding of Scandinavia and developed conversational language abilities in both Swedish and Norwegian.

Jenna is an avid recreational sports enthusiast and can often be found hiking, rock climbing or walking. She also enjoys playing piano, reading, and watching anything SciFi. However, her favourite activity will always be drinking that first cup of coffee in the morning. 

Her big goal: To hike Mt. Fuji!

Favourite quote: “Do or do not, there is no try.” – Yoda (Star Wars)

Facilitators and Team Members

Ruth Nicholson

Senior Facilitator

Ruth E. Nicholson is an International Association of Facilitators (IAF) Certified Professional Facilitator (CPF).

Specializations include: graphic and visual strategic planning, multi-party and large group facilitation, complex project process design, and conflict resolution

Her official mailbox is in Mill Creek, Washington, although she lives in the unincorporated part of Snohomish County. She was born in San Francisco, California and grew up in Lubbock, Texas. She speaks fluent Texan and a smattering of French.

She loves soccer, walking in the woods with her dog, singing the national anthem (US or other countries) at professional and semi-professional soccer matches, travel, crocheting stuffed animals and other surprises for her grandchildren, and cooking.

Her big goal: To work on a project in Australia and Antarctica (because she has worked professionally on every other continent in the world)

Favorite quote: “Happiness and peace on earth is not a place you must find. It is a choice you must make.”  - from her son Colin


Jason Heckl

Digital Marketing Coordinator

Jason was born and raised in Victoria, BC. He joined the SME Strategy team in May, 2019. He is currently in his fourth year of a BBA majoring in marketing, and expects to graduate in January, 2020. He has also spent time studying digital production, writing and design.

Aside from school, Jason has gained copywriting experience with various organizations in Victoria and has additional experience with freelance web design. 

Jason is passionate about business, music, hockey, craft beer and Mad Men. He enjoys reading books about business, psychology and history, and always welcomes recommendations!

His big goal: To work on a Super Bowl ad.

Favourite quote: "It's hard to stay mad when there's so much beauty in the world" -American Beauty, 1999

Learn About Our Strategic Planning Facilitation Services.
Schedule a call with us.