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Strategic Planning and Management Insights

Crafting Your Vision Statement: How to Steer Your Organization Towards the Future You Want

[fa icon="calendar'] January 06 / by Anthony Taylor posted in Strategic planning, education, vision

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When developing a strategic plan, a technique we like to use is VMOST: Vision, Mission, Objectives, Strategies and Tactics. A strong strategic plan is developed in this order, starting with the vision. Developing your organization's vision is so much more than jotting down a few quick lines and calling that a vision statement.

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Vision Statement: Here's why you need more than that

[fa icon="calendar'] June 05 / by Anthony Taylor posted in Strategic planning, alignment, vision

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Business_VisionImage from public domain

If you searched for vision statement examples and then came to this article to figure out if you need one, I invite you to consider that what you need is much more than just a vision statement. I believe that you instead want a clear picture of the future that your team can get behind so they know where they are going and how to get there. 

We could make an exhaustive list of great sounding examples of vision statements that you could look at and then try to squish the future you want into this tiny box that sounds good.


You could create a vision that inspires you, inspires your people, and gives them a clear path on how to move forward.

Which option do you prefer?

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