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Strategic Planning and Management Insights

Extending the SWOT Paradigm

[fa icon="calendar'] October 06 / by Sayed Ifran posted in Business management, Business strategy, SWOT Analysis, Strategy Frameworks

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The SWOT analysis is an effective approach for looking at your business in a holistic way. In reaching out to identify the strengths and weaknesses, and the opportunities and threats the SWOT analysis provides a measure of balance in the way the company emphasizes its internal and external environments. However, the tools used in developing a complete and precise understanding so that the analysis lends itself to an effective improvement initiative will have to be consistent with the nature of the improvements.

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